Sony Unveils next-gen Advanced Display System with Independent RGB LED Drive and High-Density Backlight

Sony has introduced a cutting-edge display system featuring an independent drive for red (R), green (G), and blue (B) LEDs, combined with a high-density backlight. This design enables each color to function separately, enhancing color purity and delivering a wide color gamut for vibrant, high-quality visuals on large screens.

The system is powered by Sony’s proprietary advanced backlight control technology, which ensures accurate reproduction of subtle hues and smooth light gradations, even on expansive displays.

Sony emphasized that in cinematic productions, storytelling relies on nuanced colors, deep blacks, and precise lighting transitions. This new technology enhances these aspects, faithfully preserving creators' artistic intent—making it an ideal solution for both professional filmmaking and home entertainment.

Sony’s Legacy in Display Innovation -

Sony has long supported content creators through its professional monitors used in color grading and BRAVIA reference displays. This expertise has informed the development of its latest display system.

Having pioneered the world’s first LCD TV with a full-array RGB LED backlight in 2004, Sony has continuously refined its backlight technology. Its deep understanding of LED characteristics has played a key role in achieving this new level of display performance.

Key Features -

Expanded Color Gamut with Independent RGB LEDs -

By utilizing an independent RGB LED design, the system delivers exceptional color purity, covering over 99% of the DCI-P3 color space and approximately 90% of the ITU-R BT.2020 standard.

Enhanced Picture Quality with Advanced Backlight Control -

Optimized Color Volume -

Sony’s backlight technology works in tandem with the RGB LED system to maximize the panel’s color performance. A dynamic power allocation function adjusts each RGB channel based on scene requirements, balancing luminance and gradation for more lifelike visuals.

Unlike conventional TVs that artificially brighten elements like stars or the moon in night scenes, Sony’s system maintains the integrity of single-tone images, such as deep blue skies or vivid autumn leaves. It achieves peak brightness exceeding 4000 cd/m²—matching Sony’s professional monitors and delivering the highest color volume in the company’s display history.

Wide Dynamic Range & Smooth Gradation -

With 96-bit high-speed signal processing, the system seamlessly manages deep blacks, bright whites, and intricate midtones. It particularly excels in areas where OLED struggles, accurately reproducing moderately bright and highly saturated colors. Additionally, its high bit-rate processing ensures minimal color shift or brightness loss across wide viewing angles.

Accurate Color Reproduction -

A dedicated control processor regulates the densely packed RGB LEDs, preventing overexposure in bright areas and loss of detail in dark regions. With approximately twice the processing power of conventional local dimming systems, it precisely captures subtle color variations.

Sony is also collaborating with key industry partners to advance its display technology. This includes MediaTek Inc. for control processors (leveraging its expertise in Pentonic SoCs for smart TVs), ROHM Co., Ltd. for LED drive ICs, and Sanan Optoelectronics Co., Ltd. for LED development—all contributing to Sony’s vision for next-generation displays.

Availability -

Mass production is set to begin in 2025, with Sony planning to incorporate this system into consumer televisions and professional content creation displays.

Looking ahead, the company stated -

"We will continue to push the boundaries of visual expression with advanced technology, shaping the future of entertainment in collaboration with creators."