TECNO CAMON 30 Series LOEWE. Design Edition launched with coffee grounds back cover

TECNO has introduced the CAMON 30 Series LOEWE Design Edition, which boasts an innovative back cover crafted from recycled coffee grounds. This distinctive design is the result of a collaboration with LOEWE, the renowned German TV and audio brand, offering a sustainable and chic option for contemporary users.

Key Features of the CAMON 30 Series LOEWE Design Edition -

• Eco-conscious Design - The back cover utilizes waste coffee grounds, showcasing TECNO's dedication to sustainability. With over 25% bio-based material, it has received USDA Bio-based certification.

• Color and Aesthetic Appeal - Drawing inspiration from nature, the green gradient design mirrors the life cycle of leaves, blending sustainable elements with stylish flair. The incorporation of color blocking adds a contemporary edge.

• Environmental Benefits - By repurposing waste coffee grounds, the production process reduces fossil fuel consumption by approximately 49.6% and slashes carbon dioxide emissions by 46.3% compared to traditional leather. Each phone cover utilizes around 0.8g of waste coffee grounds.

• Durability and Texture - The cover is resistant to UV rays, temperature variations, and humidity, offering a luxurious feel that surpasses traditional synthetic and animal leathers.

• Sustainable Manufacturing - The production process eschews organic solvents, requires no additional water, and relies entirely on solar energy, thereby minimizing environmental impact.

TECNO underscores that this design resonates with the global coffee culture, blending material innovation with LOEWE's expertise in premium product design. According to TECNO, the CAMON 30 Series LOEWE Design Edition embodies the fusion of nature, technology, and fashion.

Availability -

The new edition is now accessible across the CAMON 30 series, which includes the Camon 30 Premier, Camon 30 Pro, Camon 30 5G, and Camon 30. The other specifications of these devices remain unchanged.

In response to the launch, Marco A. Mueller, Director of Design and Design Management at LOEWE Design Studio, expressed:

"At LOEWE Design Studio, we boast a rich history of crafting premium consumer electronics with excellence. Our emphasis on top-tier design and innovative technology seamlessly aligns with TECNO’s forward-looking approach. This collaboration empowers us to leverage our respective strengths, resulting in standout products within the competitive smartphone landscape."